The Nection Blog

Ideas to supercharge your media strategy

Shape your content

Introduce: Who, What, WHY

Building relationships always starts with an introduction. Business relationships are no different. Introduce is one of the seven intentions you can keep in mind when

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General

Is Content Marketing Effective?

“Yeah!”, “Nah!” Really? The answer is a resounding “Yeah” because Content Marketing is hugely successful when done well. Research and case studies over the past

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The New Way

Boy things have changed. The old methods we once used to advertise our business or product no longer work. Consumers are not playing by the

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Prehistoric Marketing

Grot was a caveman. He lived with his companion Greta in a cosy one-bedroom, open-plan cave. Grot loved nothing more than going out with the

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