Google is getting rid of Expanded Text Ads. From the 30th of June 2022 you will no longer be able to edit or create ETAs. They are allowing their newer, cheaper and more effective program, Responsive Search Ads, take over completely. So what are ETAs and RSAs exactly? What’s going to change? What do you […]
Out with the ETAs, In with the RSA’s Read More »
The internet is a wild and chaotic place of infinite opportunities. Social media is much the same and coming up with interesting, relevant content all while finding the balance between consistency and variety can be tough. If you aren’t sure what your next post should be then take step one: Work out your INTENTION. An
OVERVIEW: Using Intentions to Shape Your Content Read More »
Building relationships always starts with an introduction. Business relationships are no different. Introduce is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or find a new angle to approach your followers. Find
Introduce: Who, What, WHY Read More »
Advertising is of course the key reason for your brands online presence but there is a delicate balance to be struck. Advertise is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or
Advertise: It’s Why We Are Here Read More »
It’s tough out there for businesses. Share the wins, both big and small, with your followers. Celebrate is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or find a new angle to
Celebrate: Events, Occasions and BIG WINS Read More »
We live in the information age. Use your platform to educate people. Inform is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or find a new angle to approach your followers. Find
Inform: Just So You Know Read More »
Interactions are like an online currency. Read on to learn how and why to generate them in your online marketing. Interact is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or find
Interact: Like, Share, Blah, Blah, Blah Read More »
Entertainment is one of the main reasons why people are on social media. To have impactful marketing you need to entertain. Entertain is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or
Entertain: One for the Fans Read More »
Things move fast these days. Staying on the top means staying at the front. Update is one of the seven intentions you can keep in mind when sharing content to your followers on social media. Use these blogs to sharpen up your content, break your writers block or find a new angle to approach your
Update: Sharing your Industry Smarts Read More »
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